Nicoboo
Nicoboo is an iOS quit-smoking companion app designed to support users through small daily wins, without guilt, shame, or heavy medical framing. Instead of focusing on “failure vs success,” Nicoboo reframes quitting as a long-term relationship with yourself: progress is emotional, messy, and worth celebrating.
Built as a warm, illustration-driven product, Nicoboo helps users track smoke-free streaks, record cravings, and unlock playful badges and milestones—transforming a difficult health journey into something more humane, personal, and encouraging.
Nicoboo
Fall 2025
Role: Product Designer + iOS Developer
Platform: iOS (iPhone)
Tools: Figma, SwiftUI (Xcode), Adobe Illustrator / Procreate (for illustrations & badges), WidgetKit (iOS Widgets)
Team: Tina Jiang, Sabrina Jiang, Jacky Guo, Yiying Zhu
Nicoboo IOS App Version 1.1 released on App Store.
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Most cessation products feel like:
clinical dashboards
harsh “reset” logic (one slip = everything ruined)
anxiety-inducing statistics
overly serious tone that pushes users away
But quitting is deeply psychological. Users don’t just need information — they need comfort, momentum, and identity reinforcement.
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Nicoboo acts like a small companion in your pocket:
Encourages users to return even after relapse
Rewards progress through gentle systems (badges, streak rituals)
Keeps the UI soft and friendly so it feels safe to open anytime
Instead of “stop smoking,” Nicoboo focuses on:
self-control → self-kindness → self-confidence -
Nicoboo is intentionally not “fitness-app aesthetic.”
It’s built around:soft friendly illustration system
bright, comforting colors
simple type hierarchy
minimal cognitive load
The app should feel like:
opening a supportive chat instead of checking a report card.
Why Nicoboo
Quitting smoking is one of the most difficult habit changes because it isn’t only physical—it’s emotional. Many existing quit-smoking apps focus on numbers, warnings, and “stay disciplined” messaging, which can easily turn into pressure and shame. But in real life, people don’t quit in a straight line. What they need most in the hardest moments is not judgment—it’s a calm support system that makes them feel capable of continuing. Nicoboo was designed to feel like a gentle companion: uplifting, encouraging, and safe to return to at any stage of the journey.
Core features include:
Health progress insights (how your body is recovering over time)
Motivation tools (daily encouragement + guided support)
Progress tracking (streaks, timelines, and key numbers that feel rewarding—not stressful)
Craving support (quick logging and coping prompts when cravings hit)
Achievements & badges (identity-based reinforcement through milestones)
iOS widgets (at-a-glance reminders that keep momentum visible)
